With more than two decades of experience in the automotive industry, Giuseppe Serio is responsible for global and strategic initiatives at Upstream, serving as the VP Market Development.

Prior to joining Upstream, he helped clients succeed in their digital transformation related to connected cars as well as their risks associated with cybersecurity, serving as the Global Industry Solution Leader Connected Vehicle & Automotive Cybersecurity at IBM. 

Giuseppe joined IBM via the acquisition of PwC Consulting, where he served as a senior strategy consultant and supported clients on their digital transformation journey. 

Giuseppe has been a thought leader, featured speaker and panelist on automotive security topics around the world and one of the first proponents of the idea of a vehicle security operations center for connected and autonomous vehicles (vSOC).